The latest housing data is in, and while national numbers show signs of cooling, the Hilton Head and Bluffton markets remain steady—particularly in the luxury and condo segments.
🇺🇸 National Market Snapshot: New-Home Sales Inch Up
According to the U.S. Census Bureau:
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New-home sales rose 0.6% month-over-month to a seasonally adjusted annual rate of 627,000 units.
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Compared to last year, sales were still down 6.6% year-over-year, highlighting a slowdown in demand.
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The median sales price fell to $401,800, down 4.9% from June and 2.9% from July 2024.
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Inventory ticked up slightly, with 511,000 new homes available, representing a 9.8-month supply at the current sales pace.
This national picture shows that while demand is uneven, buyers are benefitting from more options and softer prices in many regions.
🌴 Hilton Head & Bluffton Market Highlights
Locally, the Lowcountry continues to defy national trends, with strong activity in luxury homes and condos.
📈 Pending Sales
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Pending Sales increased 1.2% over the last 12 months.
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The $1,000,001+ luxury range led the way, up 17.1%, proving demand for high-end coastal properties remains strong.
💰 Prices
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The overall median sales price rose 2.8% to $550,000.
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Condos saw the largest price growth, up 4.0% to a median of $447,000.
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Single-family homes remain a premium investment, with steady price increases and consistent demand.
🏘️ Market Timing
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Fastest-selling price range: $750,001–$1,000,000, averaging 54 days on market.
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Slowest-selling range: $150,000 and below, averaging 93 days.
📦 Inventory
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Inventory rose 27.7% market-wide, bringing much-needed balance.
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Single-family homes led the increase, with 28.9% more properties available.
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Months of supply:
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Single-family homes: 4.4 months
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Condos: 5.7 months
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💡 What This Means for Buyers & Sellers
✅ For Buyers:
More homes are hitting the market, giving you increased choice and leverage in negotiations. With condos and mid-to-luxury homes moving at a steady pace, this summer is an ideal time to explore opportunities before demand picks up again in the fall.
✅ For Sellers:
Properly priced homes are still moving efficiently, especially in the $750K–$1M and $1M+ ranges, where demand is strongest. Rising inventory means buyers have more options, so competitive pricing and presentation are key.
🎯 Final Takeaway
Despite national headwinds, Hilton Head and Bluffton remain highly desirable markets where luxury and lifestyle continue to drive demand. With rising inventory and steady price growth, the Lowcountry real estate market is showing balance—offering opportunities for both buyers and sellers.
📞 Thinking of buying or selling in Hilton Head or Bluffton? Contact The John Weber Team today for expert guidance and unmatched local insight.

